2026 Season Tickets - Wisconsin Football

FROM THE OPENING KICKOFF TO THE FIFTH QUARTER – BADGER GAME DAY STARTS WITH YOU.

Season tickets are on sale now with more benefits than ever before – secure your seats for every home game this fall and lock in your chance to experience the Badgers at Lambeau Field.

EXISTING SEASON TICKET HOLDERS

Access your season ticket account to secure your seats for the 2026 Football season.

My Account

NEW SEASON TICKET HOLDERS

Explore Camp Randall Stadium and discover your desired season ticket experience.

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Contact a Ticket Representative

Your Season Ticket Benefits

Ticket Access for Season Opener at Lambeau Field

Guaranteed access to tickets for the season opener against Notre Dame in Green Bay.

Exclusive Pregame Tailgate

Join fellow season ticket holders for an exclusive tailgate event on Veterans Plaza at the Kellner Family Athletic Center.

Payment Plan Options

4-month payment plans offer a more flexible way to secure your seats this season.

Complimentary Athletics Tickets

Receive complimentary tickets for select athletics events throughout the year.

Online Merchandise Discounts

Enjoy exclusive savings on Fanatics Badger gear all year long.

Complimentary Access to Badger Connect

Receive a 'Starter' membership and gain access to premium content including articles, coach and athlete interviews and videos from Jesse Temple and the Badger Connect team.

Explore All Benefits

Frequently Asked Questions

When is the deadline for football season tickets and seating contributions? ▼

The season ticket order and seating contribution deadline is March 13, 2026.

How can I order my football season tickets? ▼

Season tickets can be ordered online at UWBadgers.com using your email address and previously established password or a one-time use code. You may also contact the Wisconsin Athletic Ticket Office at 1.800.GO.BADGERS or 608.262.1440.

How do I become a new football season ticket holder? ▼

Season tickets are available in a variety of locations for new season ticket holders. New season ticket holders enjoy price savings and access to all season ticket holder benefits. Most importantly you will want to be a part of the energy and excitement of gameday at Camp Randall. To purchase new season tickets, visit HERE. To have a Ticket Representative reach out to discussion options, you may fill out a form HERE.

When do I get to purchase Lambeau Field Tickets (Wisconsin vs. Notre Dame | Sunday, Sept. 6, 2026)? ▼

Season ticket holders who have purchased by the March 13th deadline will have access to purchase a minimum of 2 tickets during the Lambeau Field Ticket Request Process which will take place in June 2026. Premium season ticket holders (excluding standing room only memberships) will receive Lambeau Field tickets at no additional cost, matching the number of 2026 football premium season ticket on their account, up to a maximum of 8 tickets. Additional tickets requested during the Lambeau Field Ticket Process will be seated together with those received as a football premium season ticket holder.

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CONTACT TICKET OFFICE

Office Hours

Lobby: 9:00 a.m. - 4:00 p.m.
Phone: 8:30 a.m. - 4:30 p.m.
Monday - Friday

Phone & Address

608-262-1440 / 1-800-GOBADGERS
1440 Monroe Street
Madison, WI 53711

Email

Please send us a message at tickets@uwbadgers.com

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